Top 5 Fashion Games in New Zealand: Q1 2024 Performance

In the first quarter of 2024, the top 5 fashion games on a unified platform in New Zealand showed varied performance metrics in terms of weekly downloads, revenue, and active users. Here’s a breakdown of how each app fared during this period.

Project Makeover from Magic Tavern, Inc. exhibited consistent weekly revenue, peaking at approximately $13.6K in the final week of March. Weekly downloads saw a decline throughout the quarter, starting at 2.7K in early January and dropping to 871 by the end of March. The number of weekly active users also showed a downward trend, beginning at 14.6K and ending at 10.4K.

Crowdstar LLC's Covet Fashion: Dress Up Game experienced fluctuations in weekly revenue, with a notable peak of around $3.1K in mid-February. Weekly downloads were relatively stable, ranging from 62 to 180 throughout the quarter. The app maintained a steady number of active users, starting at 888 and ending at 789.

SuitU: Fashion Avatar Dress UP by Libii HK Limited showed varied revenue trends, reaching a high of $1.3K in mid-February and closing the quarter with $1.1K. Weekly downloads decreased from 381 in early January to 274 by the end of March. Weekly active users for the app gradually increased, starting at 2.3K and rising to 2.6K by the end of the quarter.

Love Nikki-Dress UP Queen from Galaxy Play Technology Limited saw its weekly revenue peak at $1.5K in the first week of January, with a general decline to $998 by the end of March. Downloads were low throughout the quarter, ranging from 21 to 75. The number of active users decreased slightly from 749 to 565.

Finally, RuPaul's Drag Race Superstar by Eastside Games had a stable weekly revenue, peaking at $788 in mid-March. Weekly downloads fluctuated between 61 and 126, while the number of active users remained relatively steady, starting at 355 and ending at 382.

These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower’s platform.